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Our research and planning services enhance user and customer experience on web sites. Customer experience is the competitive battleground for e-businesses. Our services are for sites of any size in the planning stages, under construction or operating and are designed to increase your e-business return on investment.. Important features of these services include:

 

Site Evaluation

Expert user evaluation of your site to gauge web usability, accessibility, ease-of-use and functionality issues. The goal is provided you vital, independent information on

  • Performance issues, such as: high rates of shopping cart abandonment, short visitor stays and poor return visit rates.
  • Common customer experience problems.
  • Reality check about where you are in your design process.

You will be provided a report on our findings via email, along with concrete suggestions on how to solve the issues discovered.

Site Interaction Analysis

Evaluation of your site's effectiveness in eliciting desired actions from users, plus overall brand clarity. The evaluation includes:

  • Site calls to action
  • Content positioning in relation to targeted users and clarity of branding
  • Business processes supporting site user/customer interaction.

You will be provided a report on our findings via email, along with concrete suggestions on how to solve the issues discovered.

 

Web Customer Experience Evaluation

We work with your team to define scope of the study, identifying the customer tasks to be reviewed. Testing involves:

  • Online surveys
  • Focus group testing
  • One-on-one testing

The goal is to get to the root cause of behavioral problems effecting site success with actual customer data and more.

You will be provided a report on our findings via email, along with concrete suggestions on how to solve the issues discovered.

Web Site Concept Research

This is an objective evaluation of your web project plans by our internet strategist, via workshop and/or research. Among other things, the goal here is to form an objective assessment of competitive online projects.


Interested in what these assessments can provide? Please feel free to contact us about your needs and we will include an estimate of the effort required plus a report on your web site from a usability standpoint.

 

Bear Swamp Lumber Co., Inc.
PO Box 50847
Myrtle Beach, SC 29579
843.347.6522 (phone & fax)
sales@bearweb.com
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